Shade each region
Colour intensity carries the value. The right choice for rates, shares and per-capita figures, which are already adjusted for how big or populous a region is.
Open the templateA blank Wisconsin county map to print, and a builder to fill it with your own data. Download the free outline of all 72 counties, or upload a spreadsheet and publish an interactive Wisconsin map you can embed anywhere.
All 72 counties, as a clean outline. Print it, colour it in, or drop it into a document — no account and no attribution required.
Free for any use, including commercial and classroom. Generated from the same boundaries the builder uses.
Download SVGWisconsin divides into 72 counties, and almost every figure the state publishes — unemployment, dairy production, turnout, school enrolment, health outcomes — is released at that level. It is a good geography to map: the counties are similar enough in size that no single one swallows the picture, and the state's real internal divisions show up clearly at county resolution. The Milwaukee and Madison metros, the Fox Valley corridor, the dairy counties of the west and the sparse forested north each read as their own region on a county map, and none of them is visible in a single statewide number.
Shade the regions when your number is a rate, size a marker when it is a count. Getting this backwards is the most common way a data map misleads.
Colour intensity carries the value. The right choice for rates, shares and per-capita figures, which are already adjusted for how big or populous a region is.
Open the templateOne symbol on each region, scaled by value. Use it for counts and totals, where shading the land area would just redraw the population map.
Open the templateCircles sized by value, sitting over the outline. Reads well when a few regions dominate and small ones would otherwise disappear into a shade.
Open the templateDHS health indicators, DWD labour figures, DPI school data, DATCP agricultural statistics and Wisconsin Elections Commission returns are all published by county.
Unemployment rate, vaccination share, share of votes, median household income. Rates are already adjusted for population, which is what shading a region needs.
Wisconsin's clearest patterns are geographic. A county map makes the divide between the metro southeast and the northern counties an argument the reader can see rather than a claim they have to accept.
Classroom exercises, planning workshops, colour-by-hand sessions. The free outline above prints cleanly at any size.
Shade by a raw count and Milwaukee County wins every time — it holds roughly a sixth of the state's population in one of its smaller shapes. Use symbols or bubbles sized by the count instead.
Wisconsin's municipalities and school districts cross county lines freely. Mapping them onto counties will misplace the thing you are describing.
A map with sixty grey shapes and twelve coloured ones is a worse bar chart. If coverage is patchy, rank the counties you do have.
If the point is how Wisconsin sits against its neighbours, use the US states map or the full US county map so the reader can see across the border.
From a spreadsheet to a published map, step by step.
The free outline above is a plain SVG of all 72 counties — print it, or drop it into a document. To build with data, open the PlotSet Wisconsin (counties) template, which comes with sample data already bound.
One row per county: the county name or its five-digit FIPS code in the first column, your number in the second. FIPS codes for Wisconsin all begin 55.
Import a CSV or Excel file, paste from a spreadsheet, or connect a Google Sheet so the map can be refreshed when the source updates.
Shade the counties for a rate, or switch to symbols or bubbles for a count. Same geography, same data, different encoding.
Sequential for a low-to-high measure, diverging only when a real midpoint exists — the state average, zero change, a 50 per cent line. Four to six steps read more precisely than a smooth gradient.
Publish for a live interactive map with a tooltip on every county, or export a PNG, SVG or PDF for a report or a deck.
Start from the Wisconsin template with sample data already loaded, then swap in your own.
Open the templateWhat the place column has to look like, and where to find data that already matches.
Watch the ones that trip up a join: Fond du Lac, Eau Claire, La Crosse, St. Croix, Green and Green Lake, Marinette and Menominee. Matching on FIPS avoids every one of these.
55001 is Adams, 55141 is Wood. Store the column as text so the codes keep their shape, and remember the county part is odd-numbered, not sequential.
The city sits inside the county along with eighteen other municipalities. If your figure is city-level, it does not belong on a county map.
The Wisconsin Department of Health Services, the Department of Workforce Development, the Department of Public Instruction and the Wisconsin Elections Commission all publish county tables, as does the Census Bureau's ACS.
It produces a population map every time. Anything that grows simply because more people live there should be a sized symbol, not a shade.
Fond du Lac and Fond Du Lac are different strings, and a silent mismatch leaves a blank county rather than an error. Join on FIPS where you can.
Milwaukee and Dane counties hold a quarter of the state between them in two small shapes, while the largest counties by area are in the sparsely populated north. Note it in the caption.
A sequence of hues has no natural order, so readers cannot tell high from low without checking the legend on every county. Use one hue, light to dark.
Yes. The outline above is a free SVG of all 72 Wisconsin counties — right-click to save it, print it, or drop it into a worksheet or document. No account needed.
Upload a spreadsheet and publish an interactive map in a couple of minutes — free, no credit card.